Debugging A Fortune Cookie Message

Here is the image of a message I picked up from the fortune cookie during my Lunch… This Fortune Cookie message is a Japanese Proverb Nanakorobi yaoki which literally means, “Fall seven times and stand up eight”…. But I have no clue what the 7 times signifies,  I have heard about the seven deadly sins,  so does…

Bored…? Be Unconventional…. Break the monotony

The other day as I was driving to Lunch I saw a guy with a Board advertising some rental properties…. A usual scene when you drive through the bay area… most of the time you see people standing with the boards shaped like an arrow pointing to the location of the rental properties… and most…

Offshore Outsourcing and Market Readiness

‘Market Receptiveness’ is the key to success when your software product evolution is influenced a good deal by what the Market demands. It is a mix of budget cuts and lack of time that eventually put product owners in the hot seat when nearing their release date. The realization often comes too late costing companies…

Are We Market Ready Yet?

An interesting analogy struck me yesterday as I was watching the movie “Are we there yet?” Product Stakeholders during a software product life cycle can become more like the kids in the movie who sit in the back seat and keep asking the question  “Are we there yet?” A product development group is much like…

The Market Readiness Philosophy

Market Readiness is important because that’s what makes business sense and that is the thing if overlooked can adversely effect your product’s marketability Market Readiness is not about Marketing your product but shaping your product to be Marketable. Thousands of products are being developed in parallel across the world addressing specific niches the product owners…

Have you thought about content migration?

Change is part of life…and when you are talking about business systems then change is inevitable because your business grows and so does new versions of software get released…in some cases you are forced to upgrade and in some case you might need a total over haul. When it comes to content management systems…over the…

Doing something as your Life depends on it

This was what I learned when I started my professional career, told by someone as the definition for being a professional. Though over my career I have done several things both as if life depended on it and otherwise there was a stark different on the achievements and results. Obviously when my life depended on…

What is your Response Time?

Response time make and break customer relationships. Not just customer relationships, but any relationships, be it professional or personal. But interestingly all non responses are not because of tight schedule or a because of being busy, sometimes they are intentional. Lack of knowledge on the responding side is a strong reason for non response to…

No Social Media Experts – Only researchers

Who is a Social Media expert? One who has written books, or someone who has been making money using Social Media, or someone who consults small and large corporations on implementing social media strategies, or would it be some one who gives talks on Social Media. May be all of them, may be none of…

Your Profit is your Responsibility

Years ago when I used to sell computer PCs and we were attending a tradeshow. A potential prospect came up and asked me “What is your warranty terms?” and I replied “We give you three years warranty.” The prospect was not happy, but instead of leaving the booth he stuck around there. He then pointed…

Why people dread Documentation

Why is documentation in most companies such a mess? It is often not because people do not know to document (which could be the case in some places). The real issue is people hate to document. The sales people don’t like to document their progress, the developers about what they code and so on. It…

It is all about the Data

There was a time when Marketing based on a lot of research and many times when the final arrow was shot it was done a lot of guts and faith, but that has changed in the recent times. Now Marketing in any company depends tremendously on data received from online properties. Though there is a…