I hate to say it but sometimes you think the content you created on web should live on…well theoretically it does…you will know it if you did a tweet that you thought you should not have and it became popular… Read More ›
Technology
Offshore Outsourcing and Market Readiness
‘Market Receptiveness’ is the key to success when your software product evolution is influenced a good deal by what the Market demands. It is a mix of budget cuts and lack of time that eventually put product owners in the… Read More ›
Are We Market Ready Yet?
An interesting analogy struck me yesterday as I was watching the movie “Are we there yet?” Product Stakeholders during a software product life cycle can become more like the kids in the movie who sit in the back seat and… Read More ›
The Market Readiness Philosophy
Market Readiness is important because that’s what makes business sense and that is the thing if overlooked can adversely effect your product’s marketability Market Readiness is not about Marketing your product but shaping your product to be Marketable. Thousands of… Read More ›
The content Mess….Get cleaned up
I hate to say this but some point or other in your life be it personal or professional you will get into a content mess… before you start thinking how I came to know about your study where you have… Read More ›
Marissa Mayer Joins Yahoo as CEO…and I wonder where I use Yahoo
It is big news in the Valley…Marissa Mayer will now head Yahoo…. As that news hits the headlines and everyone tweeting about it, I was trying to see what I use Yahoo for. I was an active Yahoo email user… Read More ›
Have you thought about content migration?
Change is part of life…and when you are talking about business systems then change is inevitable because your business grows and so does new versions of software get released…in some cases you are forced to upgrade and in some case… Read More ›
No Social Media Experts – Only researchers
Who is a Social Media expert? One who has written books, or someone who has been making money using Social Media, or someone who consults small and large corporations on implementing social media strategies, or would it be some one… Read More ›
Google Reader is a Savior
There is so much information out there that you will not be information starved that easily. But it is important that you put yourself into a restrictive information diet to ensure that you feed yourself with healthy information that can… Read More ›
It is all about the Data
There was a time when Marketing based on a lot of research and many times when the final arrow was shot it was done a lot of guts and faith, but that has changed in the recent times. Now Marketing… Read More ›