The Social Media and Social Networks are changing the way people work. In a Software product development scenario Social media can deliver some very interesting value propositions. We call it the Social Feature BOX. This addresses […]
‘Market Receptiveness’ is the key to success when your software product evolution is influenced a good deal by what the Market demands. It is a mix of budget cuts and lack of time that eventually […]
An interesting analogy struck me yesterday as I was watching the movie “Are we there yet?” Product Stakeholders during a software product life cycle can become more like the kids in the movie who sit […]
Market Readiness is important because that’s what makes business sense and that is the thing if overlooked can adversely effect your product’s marketability Market Readiness is not about Marketing your product but shaping your product […]
Who is a Social Media expert? One who has written books, or someone who has been making money using Social Media, or someone who consults small and large corporations on implementing social media strategies, or would it be some one who gives talks on Social Media. May be all of them, may be none of them.
In my opinion, I believe there are no experts. This is too young a field to claim expertise on, not yet in my view. But as I have seen it grow I understand that it has become an integral part of life, so important that many would relate the phenomenon to other basic needs like walking, thinking, talking, seeing and more.
There are of course countless books being written on social media, and the interesting fact is that every new book has its relevance and I still feel it is difficult to claim to be an expert in the field. And this is why…
- Social Media still has a long way to go
Got Invite? I did. Yesterday my wife sent me a Google+ invite (yes, on my request and out of her love for me) but Google is still taking time to send one to my inbox […]
If you are an aspiring product guy, with an idea and think you could be the next big thing on the web, you would not have missed this recent news. The popular incubator set up […]